0. Striving for Excellence :
Perfection is our goal, we are determined to continue enhancing our brand portfolio with new innovative herbal products and to meet the most demanding standards of Quality and Product Safety at all times.

1. A passion for Adventure :
Our expertise drives our passion for new discoveries and innovation in herbal cosmetic. Each new achievement – each step forward – is in itself a new beginning.

2. Enrichment through Diversity :
Understanding and valuing each individual is an essential part of our culture. Our staff members come from many different backgrounds and work together to offer our herbal products through varied distribution channels.

3. Valuing Individual Talent :
Just as we are dedicated to enhancing the well being of our consumers, we also make it a priority to ensure that each employee has the opportunity to develop his or her potential through personal and professional growth.

4. Leading Innovation in Beauty :
Research is as much a part of our business as is marketing, sensitivity to consumer needs is as important as scientific rigor; know-how and expertise are as essential as intuition. Building on our unrivalled experience and expertise, fundamental research is a specific focus of our investment that drives creativity and contributes to developing the herbal cosmetics of tomorrow.

Social Responsibility :

SAMONA believes in good corporate citizenship. SAMONA supports projects and events that serve the wider community. The Company has sponsored sports and cultural galas, built mosques and churches, supported orphanage homes, hospitals and schools.